Learn how to set meaningful KPIs that reflect your newsroom’s mission, with practical tips for measuring impact, engagement, and community outcomes from influencer collaborations.
Brazilian-American journalist & strategist with 15 years of experience using storytelling to build community in news and tech. She’s worked in nonprofit and legacy media & tech startups (CalMatters, O Globo, Hive). Ana is on NAHJ LGBTQIA+ Task Force.
